8 Inexpensive Ways to Build a Client Base

Perhaps the most daunting aspect of starting a new small service based business is building a client base.  On the other hand, there is nothing quite so exciting as getting those first few clients. 

When trying to generate new business, it is important to cast a wide net as you never know where potential clients may be lurking.  There are many ways to build a client base, even with limited resources.  I have outlined some below:

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7 Qualities of Highly Desirable Clients

“I want to create a rival to Twitter. So I want it exactly the same except where it says What’s Happening? I want it to say How are you feeling?”(From the very funny "Clients from Hell")

This pretty much sums up the type of client we don't want - ridiculous expectations, unimaginative and just plain clueless. Conversely, there are some clients that are a pleasure to deal with.  Ones that ask great questions, and make us feel happy to have chosen the entrepreneurial route.  The more important of these are listed below:

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